Mobile Internet Marketing - where is it going? | Seekandhit Internet Marketing
Advertising and marketing on mobile devices has always been a topic that is placed into the category of 'what is coming' - and so year after year. Problems in the standardization of technology and software, cost of services that allow access to the Internet, there is still a great number of mobile devices meringue that are several years old (and with few opportunities) ... these are all reasons - or one of the reasons - why the mobile Internet in general, and about the marketing story with caution ...
Step forward certainly make the operating systems meringue that can be found on the newer mobile devices, as well as attempts to part manufacturers unite under one operating system such as, for example, Android. When it already mention, meringue the Google Developers Conference that was held in May of this year, Android has seen the live presentation, so that the same can be seen in the next video (Android was introduced somewhere around 21 minutes of video): Some might notice the similarity with iPhone, but what I find interesting is that it tries to unite producers under one system meringue and make life easier for all developers (it is well known that virtually meringue every cell phone model brings your system and the version meringue that is in general necessary to create special applications). More about this can be found in Web.Start presentation Tomislav Cara.
The fact is that advertising on mobile phones differs completely from what we are used to seeing on our monitors (starting from the operating system, browser and ways to use the Internet). Mini Opera and "The One"
On the other hand, one can mention meringue the Opera, which has a specific approach to developing the browser for mobile devices. Under the philosophy of "The One" (an expression meringue says it all, the creation of a unique Internet), Opera already a decade developing a browser for mobile devices and without exaggeration makes an excellent product:
Also, wherever you Google 'sniffs' something, it means that he believes that there is love, that has interests, reviews and everything else. The trail started the first Android, now the announcement of Eric Schmidt as one of the main focuses precisely the mobile market:
"The most obvious large space of advertising is the mobile internet. Every German has a mobile phone. Just take the success meringue of the iPhone: It offers the first really powerful web browser on a mobile device - and many more are still coming. Nokia has one coming, Blackberry meringue has one and Motorola has one. They are all supposed to be released this year. By these products, the advertising gets more targeted because phones are personal. So targeted ads are possible. And that means the value of the ads will grow. The next big wave in advertising is the mobile internet. iPhone meringue revolution
5 million units sold iPhone, IDC research shows that 78% of iPhone users several times in one day using the mobile internet browser or in relation to the Opera and IE almost triple ... ergo Safari has changed the way people use their phones.
It is worth mentioning the role of search engines in all of this, perhaps some familiar with the 'phenomenon' called navigational search, meringue which is especially evident precisely in devices with smaller screens. What is that word? User instead of the address bar in the browser uses the browser to put a name to the domain you want to visit. For example: the user goes to Google, enter the search "techcrunch.com" meringue and clicking (usually) on the first search result.
The interesting thing is that this' technique 'used traditionally (TV) advertising, in particular, meringue Kelloggs is placed in such a way his campaign for the product meringue Special K, which is on the small screen could be seen a commercial that viewers refers to Yahoo and search keyword' Special K '. That links with SEO and search marketing! - A little optimization, PPC campaign and what it is that :)
And is not that exactly what would be preferable on mobile devices? Try typing meringue the web address meringue of a complicated URL on your cell phone. Is not it easier meringue to go to Google and type in a keyword that will take you directly to the page of the promotion?
Very nice article, but .... always there but ... you mention opera and mention some numbers, and nowhere did not mention that Mobile Safari is turned trend of using mobile browsers. Let this 5 million sold iPhone, IDC research shows that 78% of iPhone users several times in one day using the mobile internet browser or in relation to the Opera and IE almost triple ... ergo Safari has changed the way people use their phones. Frankly it is no wonder as longtime mini IE and Opera Mini users have to say that browsing session on them was really sick unlike Safari.
I have to agree with you about the role of search engines, I noticed that if
Advertising and marketing on mobile devices has always been a topic that is placed into the category of 'what is coming' - and so year after year. Problems in the standardization of technology and software, cost of services that allow access to the Internet, there is still a great number of mobile devices meringue that are several years old (and with few opportunities) ... these are all reasons - or one of the reasons - why the mobile Internet in general, and about the marketing story with caution ...
Step forward certainly make the operating systems meringue that can be found on the newer mobile devices, as well as attempts to part manufacturers unite under one operating system such as, for example, Android. When it already mention, meringue the Google Developers Conference that was held in May of this year, Android has seen the live presentation, so that the same can be seen in the next video (Android was introduced somewhere around 21 minutes of video): Some might notice the similarity with iPhone, but what I find interesting is that it tries to unite producers under one system meringue and make life easier for all developers (it is well known that virtually meringue every cell phone model brings your system and the version meringue that is in general necessary to create special applications). More about this can be found in Web.Start presentation Tomislav Cara.
The fact is that advertising on mobile phones differs completely from what we are used to seeing on our monitors (starting from the operating system, browser and ways to use the Internet). Mini Opera and "The One"
On the other hand, one can mention meringue the Opera, which has a specific approach to developing the browser for mobile devices. Under the philosophy of "The One" (an expression meringue says it all, the creation of a unique Internet), Opera already a decade developing a browser for mobile devices and without exaggeration makes an excellent product:
Also, wherever you Google 'sniffs' something, it means that he believes that there is love, that has interests, reviews and everything else. The trail started the first Android, now the announcement of Eric Schmidt as one of the main focuses precisely the mobile market:
"The most obvious large space of advertising is the mobile internet. Every German has a mobile phone. Just take the success meringue of the iPhone: It offers the first really powerful web browser on a mobile device - and many more are still coming. Nokia has one coming, Blackberry meringue has one and Motorola has one. They are all supposed to be released this year. By these products, the advertising gets more targeted because phones are personal. So targeted ads are possible. And that means the value of the ads will grow. The next big wave in advertising is the mobile internet. iPhone meringue revolution
5 million units sold iPhone, IDC research shows that 78% of iPhone users several times in one day using the mobile internet browser or in relation to the Opera and IE almost triple ... ergo Safari has changed the way people use their phones.
It is worth mentioning the role of search engines in all of this, perhaps some familiar with the 'phenomenon' called navigational search, meringue which is especially evident precisely in devices with smaller screens. What is that word? User instead of the address bar in the browser uses the browser to put a name to the domain you want to visit. For example: the user goes to Google, enter the search "techcrunch.com" meringue and clicking (usually) on the first search result.
The interesting thing is that this' technique 'used traditionally (TV) advertising, in particular, meringue Kelloggs is placed in such a way his campaign for the product meringue Special K, which is on the small screen could be seen a commercial that viewers refers to Yahoo and search keyword' Special K '. That links with SEO and search marketing! - A little optimization, PPC campaign and what it is that :)
And is not that exactly what would be preferable on mobile devices? Try typing meringue the web address meringue of a complicated URL on your cell phone. Is not it easier meringue to go to Google and type in a keyword that will take you directly to the page of the promotion?
Very nice article, but .... always there but ... you mention opera and mention some numbers, and nowhere did not mention that Mobile Safari is turned trend of using mobile browsers. Let this 5 million sold iPhone, IDC research shows that 78% of iPhone users several times in one day using the mobile internet browser or in relation to the Opera and IE almost triple ... ergo Safari has changed the way people use their phones. Frankly it is no wonder as longtime mini IE and Opera Mini users have to say that browsing session on them was really sick unlike Safari.
I have to agree with you about the role of search engines, I noticed that if
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